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TRAINING ACADEMY
Coldwell Banker Training Academy is considered one of the specialized institutes in Egypt that offers Real Estate education development and this should help Egypt build their leaders of tomorrow and create a deeper pool of talents in the Real Estate sales field. These courses are designed to offer all candidates interested in Real Estate sales a greater insight into the profession of selling and closing deals. Coldwell Banker Courses are delivered by professionals with over 10 years’ experience in real estate, the courses consists of both theoretical and practical elements of the real estate sales process with the emphasis on negotiations and closings.

Coldwell Banker Professional Real Estate Diploma​ 

Days: 10
Credit hours: 45
Time: 11:00 AM - 3:00 PM

 

Diploma Overview: This Diploma is designed to help in developing the skills necessary to become a Professional Real Estate Consultant. It provides the Candidate with the essentials of a Sales Cycle and all related financial processes in both Residential and Commercial Sectors.

 

Target Audience

·       Candidates with work experience of not less than 3 years’ experience

·       Real Estate Professionals working in  Residential and Commercial Real Estate Sectors

·       Self-investors who want to improve their knowledge in the Real Estate market

Price: LE 7900

 

Diploma Outline:

Day 1 - Introduction to Real Estate

·       The roles of Real Estate sales agents

·       Supply and demand in the market 

·       How to apply the “Cycle of Success”

·       Prospecting concept

·       Identify and understand your Target markets

·       Identify sales approaches

·       Building and developing your “Sphere of Influence.”

 Day 2 - Getting into Business

·       Basic Real Estate definitions and terminologies

·       Prospecting techniques

·       Property evaluations

·       Agreements and legalities

·       Introducing Course Activities

Day 3 - Field Activity 

·       Farming 

·       Visiting projects

·       Listing visited properties

·       Preparing presentation

Day 4- Prospecting and Customer Meetings

·       Articulate the Coldwell Banker value prospection with confidence

·       Actively generate new leads using different sources

·       Prospecting tools and methods

·       Steps on how to obtain appointments with clients

·        Effectively prepare for buyer and seller interviews in order to:

  • Uncover their needs and wants
  • Reach mutual understandings

·       Characteristics of sphere of influence.

·        FSBO's (For Sale By Owners) questions answered

·       Competitive market analysis

·       Activities: property preview work sheet

Day 5 - Real Estate Negotiation Strategies to attain a client

·       Distinguish between bargaining, influencing and negotiating

·       Uncover buyers DNA

·       Steps of selecting properties

·       Techniques for demonstrating properties

·       Identify buyer signals 

·       Practice the skills necessary for good negotiation

·       Identify the three critical variables that impact every negotiation

·       Building negotiation strategy (win-lose & win-win)

·       Learning the 10 golden negotiation tips

 

Day 6 - Real Estate Closing Deals

·       Identify what’s the meaning of closing

·       Closing is using K.A.S.H. technique  (Knowledge, Attitude, Skills, Habits) 

·       Understand why “Closing” seems so hard

·       How to handle objections

·       Learn different types of closings

·       Converting features to benefits in the selling process

 

Day 7 - Investment Fundamentals

·       Define invest and name three investor types

·       Distinguish between loan and equity investments

·       Identify investment characteristics such as liquidity and marketability

·       Identify practiced strategies for quantifying and managing risk

·       Categorize the Real Estate investment properties according to property type

·       Identify T-bar components and how T-bars are used to compare investments

·       State general investor preferences regarding optimal returns on investment

Day 8 - Cash Flow Model for Commercial Properties

·       Identify the components of the Cash Flow Model and where NOI  (Net Operating Income)  fits into the model

·       Identify data source  used to calculate NOI

·       Calculate NOI using the APOD (Annual Property Operating Data) worksheet and case data provided

Day 9- Real Estate Property Appraisal

·       Learn the differences between the value, price and cost of any property

·       Importance of property appraisal

·       Identify the Three Approaches used to appraise and drawbacks of each approach.

·       Use of income analysis to appraise

·       Capitalization rate and its relation with appraising a property

·       Discounted cash flow and its relation with appraising a property

·       Appraisal regulations

 

Day 10- Office Space Categories and Retail

·       Facilities

·       Types of office buildings

·       Comparison between building types

·       What to look for in an office

·        Learning the needs of office tenant

·       Check Point in the leasing transaction

·       Office Space Market Trends

·       Develop an AOR - (Area Of Responsibility) retail

·       Distinguish types and features of retail properties and it’s transaction

·       How to deal with financial analysis of retail properties

·       Prospect and retail users identification

  • Service retail listing and how to represent retail tenant

Coldwell Banker Real Estate Sales Certificate

Days: 5
Credit hours: 25
Time: 11:00 AM - 3:00 PM

 

Overview:

This certificate is designed to help candidates become Professional Residential Real Estate consultants and enhance the skills of consultants who already work in the field. Candidates will gain the knowledge of identifying the sales cycle, client handling, negotiation skills, and closing deals in order to submit the first 3 week business plan at work.

 

Target Audience

·       Candidates Interested in pursuing a career in Residential Real Estate

·       Self-investors who want to improve their knowledge in the Real Estate market

Price: LE 4,200

 

Course Outline:

Day 1 - Introduction to Real Estate

·       The roles of Real Estate sales agents

·       Supply and demand in the market 

·       How to apply the “Cycle of Success”

·       Prospecting concept

·       Identify and understand your Target markets

·       Identify sales approaches

·       Building and developing your “Sphere of Influence.”

 Day 2 - Getting into Business

·       Basic Real Estate definitions and terminologies

·       Prospecting techniques

·       Property evaluations

·       Agreements and legalities

·       Introducing Course Activities

Day 3 - Prospecting and Customer Meetings

·       Articulate the Coldwell Banker value prospection with confidence

·       Actively generate new leads using different sources

·       Prospecting tools and methods

·       Steps on how to obtain appointments with clients

·        Effectively prepare for buyer and seller interviews in order to:

  • Uncover their needs and wants
  • Reach mutual understandings

·       Characteristics of sphere of influence.

·        FSBO's (For Sale By Owners)questions answered

·       Competitive market analysis

·       Activities: property preview work sheet

Day 4 - Real Estate Negotiation Strategies to attain a client

·       Distinguish between bargaining, influencing and negotiating

·       Uncover buyers DNA

·       Steps of selecting properties

·       Techniques for demonstrating properties

·       Identify buyer signals 

·       Practice the skills necessary for good negotiation

·       Identify the three critical variables that impact every negotiation

·       Building negotiation strategy (win-lose & win-win)

·       Learning the 10 golden negotiation tips

 

Day 5 - Real Estate Closing Deals

·       Identify what’s the meaning of closing

·       Closing is using K.A.S.H. technique  (Knowledge, Attitude, Skills, Habits) 

·       Understand why “Closing” seems so hard

·       How to handle objections

·       Learn different types of closings

·       Converting features to benefits in the selling process

Coldwell Banker Commercial and Investment Certificate

Days: 4
Credit hours: 16
Time: 11:0 AM - 3:00 PM

Overview:

This Certificate is designed to develop your knowledge of fundamental principles and contemporary techniques of the financial process. Boost both your earnings and confidence. Gain a well-rounded education in Commercial Investment in Real Estate

 

Target Audience

  • Interested to pursue a Commercial Real Estate Career
  • People currently working as Commercial Real Estate agents
  • Self-investors who want to improve their knowledge/pursue their own business.

 

Price: LE 4,500

 

Course Outline:

Day 1 - Investment Fundamentals

  • Define invest and name three investor types
  • Distinguish between loan and equity investments
  • Identify investment characteristics such as liquidity and marketability
  • Identify accepted strategies for quantifying and managing risk
  • Categorize the Real Estate investment properties according to property type
  • Identify T-bar components and how T-bars are used to compare investments
  • State general investor preferences regarding optimal returns on investment

 Day 2 - Cash Flow Model for Commercial Properties

  • Identify the components of the Cash Flow Model and where NOI - (Net operating income fits into the model)
  • Define and identify the components of NOI
  • Identify data source  used to calculate NOI
  • Calculate NOI using the APOD - (Annual Property Operating Data worksheet and case data provided)

Day 3 - Real Estate Property Appraisal

  • Learn the differences between the value, price and cost of any property
  • Different types property value
  • Importance of property appraisal
  • How to appraise a property?
  • Different approaches (The Three Approaches) used to appraise and when to use and drawbacks of each approach.
  • Use of income analysis to appraise
  • Capitalization rate and its relation with appraising a property
  • Discounted cash flow and its relation with appraising a property
  • Appraisal regulations

Day 4 - Office Space Categories and Retail

  • Facilities
  • Types of office buildings
  • Comparison between buildings types
  • What to look for in an office
  • Learning the needs of office tenant
  • Check Point in the leasing transaction
  • Office Space Market Trends
  • Develop an AOR - (Area Of Responsibility retail)
  • Distinguish types and features of retail properties and it’s transaction
  • How to deal with financial analysis of retail properties
  • Prospect and retail users identification
  • Service retail listing and how to represent retail tenants

Coldwell Banker Advanced Investment Certificate 

 

 

Days: 2
Credit hours: 10
Time: 11:00 AM - 3:00 PM

 

Overview:

In this 2-day course, we’ll explore commercial real estate as an interdisciplinary field. You’ll explore several aspects relating to finance, development, property management and analysis. Gain valuable insight into best practices and industry trends, and connect with others in this fast-moving profession.

Target Audience

·       Real Estate Professionals and interested to gain knowledge in the Commercial Real Estate sector

·       Self-investors who want to improve their knowledge in the Commercial Real Estate market

·       Interested to course a career in the commercial Real Estate Field

Price: LE 4,500

 

Course Outline:

 

Module 1: Time Value of money

Outline:

  • Introducing types of Investment
  • Understanding importance of time in investment
  • FV (Future Value) and compounding concept
  • PV (Present Value) and discounting concept
  • Understanding income properties and cash flow
  • Using TVM (Time Value of Money) concept in calculating property return 
  • TVM Assignments using excel based tool 

 

 

Module 2: It’s an Investment NOT a property

Outline:

  • Financial tools to evaluate returns and the difference between them: NPV (Net Present Value), IRR (Interest Rate of Return) , ROI (Return on Investment)
  • Definition of Cap rate and how to use it.
  • Real Estate yields compared to other investments
  • Common types of investment returns
  • Calculate IRR using excel
  • ROI and Analysis using Excel based tools
  • Property Evaluation and pricing

 

Direct and Indirect Training methods:

  • Role-play
  • Simulation exercises
  • Discussion/debate formats
  • Experiential exercises
  • Assignments

Coldwell Banker Managerial Certificate

Days: 3
Credit hours: 12
Time: 11:00 AM - 3:00 PM

Course Objectives: To develop your managerial skills which will help you learn how to supervise, lead, develop, and direct your employees both individually and collectively to accomplish organizational goals. Understanding the essential responsibilities you should practice to help you direct teams.  This course will lead you to fulfill your duties and recognize the potential of your team.

Target Audience

·       Managers, Business owners, Supervisors, Team leaders

·       Self-investors who want to improve their knowledge/pursue their own business.

Price: LE 3,500

 

Course Outline:

Day 1 - Coaching For Performance

·       This course will give you an opportunity to experiment and practice different coaching techniques and styles

·       You’ll get ongoing feedback to build your confidence and enhance your competence in coaching

·       Presenting a wide range of methodologies that will guide you through different coaching skills, situations and requirements

·       Increase the productivity of your department

·       Use the three principles of effective communication

·       Recognize opportunities in coaching

·       Demonstrate the ability of others through using G.R.O.W. coaching models Focus on staff performance improvement

Day 2 - Self Development Personally and Socially

·       Achieve personal and interpersonal skills

·       Gain control over your life

·       Live with a purpose and vision

·       Focus on the highest priorities

·       Build a win-win relationship with others

·       Listen effectively

·       How to work with other to reach better solutions

·       How to achieve work/life balance

Day 3 - Time Management and Goal settings for Managers

Any Managerial post is very demanding with a heavy load of responsibilities. Part of the success of any manager or responsible post is having excellent time management skills. Time management is the road to success.

In this course you will learn how to:

·       Increase your productivity

·       Identify the most important tasks and create plans to allocate time accordingly, along with tools to stick with it.

·       Learn how to be organized motivated and effective in your personal and business life.

·       Learn to use time effectively

·       Stress handling & effective delegation. 

·       Delegation and how it empowers your staff to work independently and confidently

·       Analyze your business using SWOT Analysis.

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